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A guide to vehicle wraps for business

May 12, 2023

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When it comes to marketing your business, you won’t want to waste a moment. And by investing in vehicle signage you don’t have to. Whether you choose cut vehicle graphics or a full vinyl wrap, you can promote your business wherever you go.

By keeping your marketing on the move, you can reach more potential customers. There were over 40 million registered vehicles in the UK at the end of 2022 – a figure that continues to grow year on year. That’s a huge number of people you can reach while on the road.

So, what are the different types of vehicle signage you can choose from?

Vehicle wraps for business

If you like the idea of your car or van acting as a moving billboard for your business, then a full or partial vehicle wrap is for you. The full-colour prints can be applied across every inch of the bodywork to give you maximum advertising space, ensuring that your vehicle – and therefore your business – stand out from the crowd wherever you go.

This method of vehicle signage gives you the scope to get creative and use logos, copy and even photos in your bespoke design.

Wrapping your vehicle is a high-impact advertising technique, but it’s also reversible. The vinyl wrapping is completely removable and replaceable, making it a great choice for lease vehicles or for those who want the option to switch their advertising tactics or messaging down the line.

But vehicle wraps can also provide a long-lasting, cost-effective advertising solution, as they can last for years as long as they’re looked after. What’s more, wrapping helps to protect the vehicle itself from dust and scratches. That’s a win-win.

Vehicle graphics for business

Applying individual vinyl graphics to any part of your vehicle is a quick, low-cost way to get your brand out there, in front of a large demographic. Graphics are a simple signage solution, but they also have an immediate impact when it comes to creating brand awareness and communicating key messages.

Graphics also offer plenty of flexibility. You can change or update individual components, or the entire design, whenever it suits you, meaning they are particularly cost-effective for businesses that want to keep things fresh.

Find out more about our vehicle signage options

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